Do you take the same bit of writing in Comic Sans as seriously as you do when it’s in Helvetica? Of course not, and this…
Author: Pat DePuy
Pat is a blogger, videographer, and full-time beer nerd. He’s formerly an inbound marketing specialist at Mainstreethost, where he wrote and filmed on subjects surrounding marketing.
The Boss’s Day Candid Camera Compliment Capture
For Boss’s Day, we wanted to show our executives just how much we appreciate them. So we asked our employees to tell their bosses why they’re so great, and caught the reactions on camera.
Happy Boss’s Day to our fantastic executives and managers!
The Top 10 Advantages to Using Magento Ecommerce [Infographic]
If you’re shopping around for the best ecommerce solution, Magento might be for you. Here are 10 of the top advantages to using the Magento platform for your business.
How Cutting out Vague Adjectives Can Make Us More Truthful (and Trustworthy)
What are the easiest ways to alienate your readers? Well, you could confuse them, bore them, or straight out lie to them. You could make…
Why Doesn’t Increased Site Traffic Always Mean More Conversions?
Your traffic has doubled, tripled, or even quadrupled! But why aren’t the new visitors filling out contact forms, downloading demos or purchasing products?
Below are some of the most common culprits, and what you can do to change your fate in each circumstance.
5 Site Design Elements That Affect User Behavior
Your site’s overall aesthetic can make a world of difference to each individual user’s resulting experience. Despite how many calls-to-action, banners and contact forms you have, visitors will rarely bother to invest their time if those cleverly engineered facets don’t look good.
5 of the Most Common UX Screw-Ups
Here’s a brief rundown of the biggest and most common offenders to a site’s user experience, along with simple solutions to make your site’s performance that much more stellar (you’re welcome).
What Makes People Love to Link to Certain Content?
Let’s talk about why people love linking to certain content, and what you can do with your own content to make it more link-worthy. We’ll concentrate on three key factors that influence content engagement, and how they subsequently affect backlinking: Who you are, what you produce, and how you present it.
Have You Been Affected by Black Hat Seo? Take the Test
The following questions will give you an idea of whether or not you’ve been practicing black hat SEO, and if so, what you need to do to get rid of it.
Is Fixing Your Old Domain’s SEO Mess Worth It?
Should you invest the time and money into fixing an existing site’s SEO, or should you start over with a new domain? Let’s review the pros and cons of each to see what’s a better fit for your business.