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Marketing Blog

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13 Overlooked Elements of User Experience

If you haven’t noticed, we’ve been talking about user experience quite a bit lately. And by quite a bit, I mean all of our posts this month are about some aspect of user experience- but hey, it’s an important topic!

So, here are 13 overlooked elements of user experience…

Mainstreethost Web Design & Development Mainstreethost Web Design & Development

WordPress vs. Drupal vs. Magento for Ecommerce

How do you expand into the world of selling online? To help you decide amongst the varying platforms, we’ve dwindled it down to three credible and powerful self-hosted options: WordPress, Drupal and Magento. These big-hitters all have plus points and downsides – your final decision depends on the specific needs of your business.

Mainstreethost Digital Marketing Blog Mainstreethost Digital Marketing Blog

IMC to Synchronized Marketing: A Pivotal Paradigm Shift in Marketing

As a marketer, I’m always looking for new ways and ideas to enhance my marketing efforts. For quite some time, I’ve been a proponent of integrated marketing, and then I heard a new term – synchronized marketing. Although my initial interest was the first word in the term – synchronized (as I was a synchronized swimmer for most of my life) – I recognized that this concept is deeper than that one familiar word.

Something clicked and I was enchanted by this concept…