Your site’s overall aesthetic can make a world of difference to each individual user’s resulting experience. Despite how many calls-to-action, banners and contact forms you have, visitors will rarely bother to invest their time if those cleverly engineered facets don’t look good.
If you haven’t noticed, we’ve been talking about user experience quite a bit lately. And by quite a bit, I mean all of our posts this month are about some aspect of user experience- but hey, it’s an important topic!
So, here are 13 overlooked elements of user experience…
Content is everywhere you look; it’s videos and blogs, website copy and images; it’s on your website and off, shared on social media and through email. Here are some tips on how you can provide a positive user experience with content strategy.
Here’s a brief rundown of the biggest and most common offenders to a site’s user experience, along with simple solutions to make your site’s performance that much more stellar (you’re welcome).
Having a presence on social media is highly suggested, not only to synchronize your marketing efforts, but also to provide a seamless user experience for your website visitors, customers and potential customers.
How do you expand into the world of selling online? To help you decide amongst the varying platforms, we’ve dwindled it down to three credible and powerful self-hosted options: WordPress, Drupal and Magento. These big-hitters all have plus points and downsides – your final decision depends on the specific needs of your business.
Watch and learn how you can provide your website visitors with great user experience.
I was given the opportunity to interview Brian and talk to him in depth about his role with HubSpot, the inbound marketing methodology, SEO agencies thinking about adopting inbound, what businesses need to do to create a steady flow of content, and whether Dharmesh Shah or Brian Halligan would create a better inbound marketing strategy.
Similar to the 4 Ps of marketing, the 4 Cs require a consumer-focused approach to marketing, and brand strategy. Watch as Brandon and Courtney discuss the 4 Cs of marketing.
As a marketer, I’m always looking for new ways and ideas to enhance my marketing efforts. For quite some time, I’ve been a proponent of integrated marketing, and then I heard a new term – synchronized marketing. Although my initial interest was the first word in the term – synchronized (as I was a synchronized swimmer for most of my life) – I recognized that this concept is deeper than that one familiar word.
Something clicked and I was enchanted by this concept…
